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About
About Us
What make us different
A great About Us page helps builds trust between you and your customers. The more content you provide about you and your business, the more confi-dent people will be when purchasing from your store.
Saugandhika Sweet Supari: A Legacy of Excellence in the Supari Industry
Founded in the 1970s, Saugandhika Sweet Supari has established itself as a pioneer in the Indian supari industry, with a rich history in supari farming and trading. In 2008, we expanded our expertise into supari trading, supplying top manufacturers and gaining valuable insights into the sweet supari market.
In 2024, we took a significant step forward by launching our own line of premium sweet supari, focusing on delivering quality that stands apart in the industry. Our strong connections in sourcing high-quality raw supari, specifically Halavu and Saraku—some of the most sought-after varieties—enable us to ensure excellence in every batch.
Our Products
Saugandhika Premium Sweet Supari
Renowned for its exquisite quality and unique blend of select ingredients, this product caters to premium customers, including households and five-star hotels. Its refreshing taste and luxurious profile make it a top choice for special ceremonies and gatherings.
Packaged attractively, the product is designed to appeal to consumers who value quality and presentation in their mouth fresheners. It is often appreciated for its long-lasting freshness and mild sweetness, with a unique fragrance that combines traditional Indian supari taste with a premium feel.
Power Star Semi-Premium Sweet Supari
Targeting value-conscious consumers, Power Star combines unique flavours and fragrances that invigorate and refresh. This product has quickly become a favorite among customers seeking quality at an accessible price point.
Both of our products are crafted from the finest varieties of betel nuts (Halavu/Saraku) and boast a solid customer base across the country, celebrated for their exotic tastes and unmatched quality.
With a deep understanding of raw material volatility and strategic sourcing, Saugandhika Sweet Supari is committed to innovation and excellence, ensuring that we remain a leader in the sweet supari industry.
VISION
“The vision is to blend traditional Indian flavors with modern tastes, offering a delightful, aromatic, and healthy after-meal refreshment that caters to diverse preferences. SAUGANDHIKA focuses on quality, purity, and consumer satisfaction, ensuring every bite is both enjoyable and memorable. Their mission is to become a go-to brand for supari lovers, offering a unique product that balances tradition and innovation”.
MISSION
The mission of SAUGANDHIKA, Special Sweet Supari is to deliver a premium, enjoyable, and healthy supari experience to its customers. By using the finest ingredients and traditional methods, the brand aims to uphold the cultural significance of sweet supari while introducing modern flavors. SAUGANDHIKA strives for excellence in quality and taste, ensuring that every product reflects their commitment to providing a refreshing and satisfying after-meal treat.
Saugandhika Flower Episode
“The World Heritage site in Karnataka, Hampi, is famous for ‘Bhima’s Gate”.
At Bhima’s Gate in Hampi, there is fantastic image of Bhima retuning with Saugandhika , the celestial flower Draupadi desired.
One of the interesting events was Bhima’s encounter with Hanuman. He took the form of an aged monkey and lied across Bhima’s path. Bhima asked Hanuman to move, ange give way for him. For which Hanuman responded he is too old to move and requested Bhima to move his tail to make way. Bhima tried hard, but could not lift Hanuman’s tail!
Now realizing it was Hanuman, he apologized to Hanuman asked him to narrate Rama’s glory.
Hanuman blessed Bhima and he continued his way searching for Saugandhika flower, which he found in Kubera’s Garden. This was protected by demons called Maniman and Krodhavasha. After a fierce battle, Bhima slays the guards and return to Draupadi with Saugandhika flower.
Great quality!
" I've never tasted a supari as flavorful and refreshing as SAUGANDHIKA's Special Sweet Supari. The perfect blend of sweetness and aroma makes it the ideal way to end a meal. It's now my go-to after every meal!."
Sushma
Client
So comfy and great!
"I love how SAUGANDHIKA combines traditional Indian supari flavors with a fresh, modern twist. It's perfect for those who enjoy a touch of sweetness with authentic taste. Highly recommended!"
Veda
Client
Great quality!
"SAUGANDHIKA’s Special Sweet Supari is the perfect after-meal refreshment. It leaves a lasting freshness and offers a delicious burst of flavor that I look forward to after every meal. Truly outstanding!"
Tina
Client
